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Nicola Devine
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Nicola Devine2026-06-05 10:10:392026-06-05 10:10:39The Work Begins When You Stop Adding to the Pile
Dependent on your requirements and budgets I have rates for Individuals, Cost-Sharing and Emerging Creative Practices who have been in operation for three years or less.
Individual Photography Option
As a proactive architect or architectural firm you’re ready to document your project for awards, PR, your website or custom publication.
Booking an Individual Photoshoot is the perfect option, allowing you autonomy to proceed in your own time, with a known budget without having to manage other stakeholders.
Individual Photography Rates
Individual Photography
Creative Fee Full Day/Per Project
$2950*
Captured during the course of a day.
This will typically include a dawn or dusk.
Includes 10 licensed images.
Additional images $70 per select.
Additional licence $1200.
Excludes moving image and travel expenses.
*See discounted rate and criteria for Emerging Creatives
Individual Photography
Creative Fee Part Day/Per Project
$1950*
Up to 4 hours
Includes 5 licensed images.
Additional images $70 per select.
Additional licence $1200.
Excludes moving image and travel expenses.
*See discounted rate and criteria for Emerging Creatives.
Individual Photography
Moving Image/Per Clip
$400
Unedited clip under 30 seconds.
Shot during a full day or partial day of photography.
Content discussed during brief.
Licensing included.
Travel is priced by location and seasonal rates apply.
Currency: All rates exclude NZ gst and are in currency of photoshoot location (NZD$, AUD$, USD$, CAD$, BRP£, EURO€).
Payment Terms: 50% deposit is required to reserve a date (or before recce). Remainder is due when proof sheet is delivered. Separate invoices are generated for selects. Terms are payment on receipt.
Cost-Sharing Photography Option
Often there are multiple parties who might like to use photos of the project – which can make things easier on your pocket.
These could include the owner, interior designer, landscape architects, contractors, product manufacturers, and engineers.
An additional licensing fee is added for all extra parties who agree to cost-sharing prior to the shoot, and the total fee is divided equally among all parties.
This results in significant savings for each client.
Cost-Sharing Photography Rates
This is an option for a minimum of three parties, named collectively at the time of the photo shoot, to share the total cost.
Creative fees to be divided per party, plus a $1200 Licence Fee payment per party.
Cost-Sharing
Creative Fee Full Day/Per Project
$2950* + $2400 = $5350/3 parties ($1783 each)
Captured during the course of a day.
This will typically include a dawn or dusk.
Includes 10 licensed images per party.
Additional images $70 per select.
Additional licence $1200.
Excludes moving image and travel expenses.
*See discounted rate and criteria for Emerging Creatives
Cost-Sharing
Creative Fee Part Day/Per Project
$1950* + $2400 = $4350/3 parties ($1450 each)
Up to 4 hours
Includes 5 licensed images.
Additional images $70 per select.
Additional licence $1200.
Excludes moving image and travel expenses.
*See discounted rate and criteria for Emerging Creatives.
Travel is priced by location and seasonal rates apply.
Any additional parties not included in the cost-sharing agreement at the time of contract approval, that want to use an image at a later date, will need to be licensed separately through me. This will be for no less than $300 per image depending on image usage.
Cost-Sharing rates cannot be used in conjunction with Emerging Creatives discounted rate.
Currency: All rates exclude NZ gst and are in currency of photoshoot location (NZD$, AUD$, USD$, CAD$, BRP£, EURO€).
Payment Terms: 50% deposit is required to reserve a date (or before recce). Remainder is due when proof sheet is delivered. Separate invoices are generated for each co-share, and for selects. Terms are payment on receipt.
Emerging Creatives Discount
New Kid On the Block?
For New Zealand-based practices operating for three years or less, I offer a half price discount.
This covers the creative fee, production and licensing (travel is at the usual pricing) and may be used for projects being entered into awards if schedule permits.
There is a limited amount of three of these discounts I offer per calendar year—so be in quick.
Emerging Creatives Discounted Rates
Emerging Creatives
Creative Fee Full Day/Per Project
$1475
Captured during the course of a day.
This will typically include a dawn or dusk.
Includes 10 licensed images.
Additional images $35 per select.
Additional licence $600.
Excludes moving image and travel expenses.
Emerging Creatives
Creative Fee Part Day/Per Project
$975
Up to 4 hours
Includes 5 licensed images.
Additional images $35 per select.
Additional licence $600.
Excludes moving image and travel expenses.
Travel is priced by location and seasonal rates apply.
Emerging Creatives discounted rate is for New Zealand-based, new clients only and cannot be used in conjunction with Cost-Sharing option.
Currency: All rates exclude NZ gst and are in currency of photoshoot location (NZD$, AUD$, USD$, CAD$, BRP£, EURO€).
Payment Terms: 50% deposit is required to reserve a date (or before recce). Remainder is due when proof sheet is delivered. Separate invoices are generated for additional selects. Terms are payment on receipt.
Terms and Conditions Apply.
Pricing Model
Standard pricing is based on a flat fee which is made up of four components.
1. Creative Fee
This component reflects the time, skill, and resources it takes to complete a project.
2. Licencing
Licensed in perpetuity for awards, web, advertising, social media and marketing, corporate brochures, tender submission documents, slideshows, videos, studio screensavers, intranet, office posters.
No third party use allowed except when negotiated prior.
3. Post-Production
Includes grading, retouching, storage, backup, culling, digital delivery, archiving of the final images.
My retoucher has worked with me for the past 18 years. They are the best at what they do, ensuring high quality results and the archival safety of the images I produce.
4. Assistant
An experienced assistant is a necessity to make the day run significantly smoother.
It provides me the time and energy to create better images.
Enquiries and Bookings
Contact me to chat further, or to book a photoshoot.
Additional Services
Along with the basics I am able to offer additional services to support your project.
These services include:
– Drone Photography
– Moving image
– Social media partnering
– Talks
– Workshops
– Online mentoring
– Custom publishing
– Award entry photography and/or writing package.
For more insight into these areas of my practice, get in touch.
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